Udraw tablet instant artist wii
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The peripherals that tried to emulate its success conflated the casual audience with the kids market. This succeeded because the strategy spoke to people of any age. Nintendo combined its timeless appeal with intuitive motion controls that pulled in non-gamers. THQ, like Microsoft and Sony, misinterpreted the Wii's gimmicky success. That speaks to the biggest issue that uDraw had, one that it shares with early Kinect and PlayStation Move efforts. Getting a cheap DreamWorks game that didn't require the uDraw would satiate young gamers just as well with a much lower barrier to entry. It didn't have the accessibility or the quality to captivate the minds of the kids THQ was trying to sell to, considering it had to get through parents' wallets first.
#Udraw tablet instant artist wii software#
Considering that the uDraw's software was competing in the lane of cheap, brand-recognizable shovelware, it was never going to win. These sorts of licensed games did find success in the seventh generation – particularly on Wii – but they weren't tied to an expensive drawing tablet. Blowhole Returns – Again!, the demographic uDraw chased was extremely narrow. From King Fu Panda 2 to The Penguins of Madagascar: Dr. The software library was almost exclusively licensed fare that was marketed purely and specifically at children. The problem with the uDraw in any marketplace, particularly Xbox and PlayStation's ecosystems, was that it targeted the kids market too intensely. Unfortunately, the tablet was completely rejected by these new audiences. THQ became overconfident after the uDraw mildly performed on Wii and scaled up for assumed multi-platform success. RELATED: Hades Had the Best Narrative Gameplay of 2020 However, this was before the unmitigated catastrophe of its release on PlayStation 3 and Xbox 360. With bundled in art software and an array of exclusive games, the uDraw proved itself. The idea of having a drawing tablet for your game system was a compelling idea, and it did find modest success on Wii. Sharing a lot of DNA with a drawing tablet, the uDraw did offer a compelling premise. Overall, the uDraw GameTablet understood the importance of the casual gamer but completely failed to interpret that lesson. It was also an overwhelming, costly mistake that helped lead THQ to its dissolution in 2012. For those unfamiliar, the uDraw GameTablet was a seventh-generation console peripheral that was released first for the Nintendo Wii before expanding its reach to Xbox 360 and PlayStation 3. THQ's uDraw GameTablet was a staggeringly obvious misunderstanding of market trends.